As a business Person, you’ve probably heard the phrases “click-through-rate” or “Leads rate” and “optimize” more times than you can count. If you’ve worked with a marketing company before, it’s likely these were all items on a long checklist of things to do and track. Simply put, these are all items and buzzwords that are highly important when discussing your business goals and how your website helps you achieve them. In this article, we’ll discuss 5 ways to optimize your website and improve your Leads rates; because, marketing.
A simplified definition of Leads rate would be the percentage of users who take a desired action when they visit your site. The typical Leads is when customers buy something while visiting your site. That’s the end goal, to sell stuff and make money.
These Leads are tracked through an analytics program, usually Google Analytics, which offers a vast amount of data such as behaviors, the visitor’s time on site, and pages visited. Having a “pretty” website is only one piece of the puzzle, though. You want a well designed website that not only invites visitors in, but is built with solutions in mind to make them stay and take action.
<p>Optimizing For Leadss...</p>